Recent articles
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The benefits of agrochemical testing for wine grape growers
Affinity Labs Closure Dates 2023 Managing the health and productivity of grapevines while meeting stringent market and regulatory standards is a fine balance. One of the most effective tools available to wine grape growers is agrochemical testing. By systematically analysing for chemical residues, growers can make informed decisions that support vine health and compliance with -
Using consumer acceptance studies to deliver market-ready products
Affinity Labs Closure Dates 2023 Consumer acceptance studies help manufacturers gain insights into the acceptance of their products through consumer liking and disliking. Preferences can be inferred from a superior acceptance score of one product over another. For these reasons, many sensory professionals consider acceptance tests to be a better choice than a preference test. -
How consumer preference studies drive product innovation and customer satisfaction
Affinity Labs Closure Dates 2023 Consumer preference studies help manufacturers gain insights into how their products are perceived by consumers by evaluating the sensory attributes of products such as taste, texture, aroma and appearance. By analysing the data gathered from these studies, companies can refine their products to better meet consumer expectations, driving product innovation