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Recent articles
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The benefits of agrochemical testing for wine grape growers
Managing the health and productivity of grapevines while meeting stringent market and regulatory standards is a fine balance. One of the most effective tools available to wine grape growers is agrochemical testing. By systematically analysing for chemical residues, growers can make informed decisions that support vine health and compliance with contractual and export requirements. Agrochemical -
Using consumer acceptance studies to deliver market-ready products
Consumer acceptance studies help manufacturers gain insights into the acceptance of their products through consumer liking and disliking. Preferences can be inferred from a superior acceptance score of one product over another. For these reasons, many sensory professionals consider acceptance tests to be a better choice than a preference test. Consumer acceptance studies are designed -
How consumer preference studies drive product innovation and customer satisfaction
Consumer preference studies help manufacturers gain insights into how their products are perceived by consumers by evaluating the sensory attributes of products such as taste, texture, aroma and appearance. By analysing the data gathered from these studies, companies can refine their products to better meet consumer expectations, driving product innovation and commercial success. Consumer preference